Once Your Website is Launched…
Your new site has been designed, coded and launched. So what’s next? Once your site is launched the process of getting your site ranked in the search engines is just beginning. Now you need to start...
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QR Codes
QR codes (abbreviated from Quick Response codes) are a type of two-dimensional bar code which usually consist of black modules arranged in a square pattern on a white background (QR codes can be...
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QR Codes – How Can My Business Use Them?
QR codes (abbreviated from Quick Response codes) are continuing to grow in popularity. In a previous post on QR codes we mentioned how many large companies are using them. In this post we will focus on...
View ArticleThe Value Of Video
Previously we’ve talked about the use of images on websites and blogs. So if an image [picture] is worth a thousand words what’s a video worth? The video below shares a few video statistics. We’re sure...
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Custom QR Codes
A number of surveys have shown that UK consumers are becoming more aware of QR codes and how to use them and custom QR codes are more popular than standard black and white codes. In October, 2011...
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Email Marketing – Best Time To Send?
Is there a best time to send out your email marketing? Clearly after putting together your email newsletter you want to be sure it will reach as many of your customers as possible. So knowing when to...
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Customised QR Codes – Case Study – Samaritans
Customised QR codes are becoming more and more popular as both large and small companies and charities realise that they can be a very effective marketing tool. In a previous post we highlighted the...
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Converting Your Website Visitors To Customers
Whether your website is purely informational and your goal is to build a readership through converting visitors into newsletter subscribers or you are looking to sell services or products online,...
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Mother’s Day Shapes eCommerce Habits
Online retailers need to pay just as much attention to major events as their high street contemporaries and, arguably, have the ability to be more agile when it comes to time-sensitive circumstances....
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Build Brand Loyalty on Social Media
Social media is nothing without the “social!” Take advantage of social media by making your users loyal to your brand through social media with these easy-to-do tips for Twitter and Facebook. Go...
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YouTube Marketing: How To Get It Right
YouTube.com receives millions of visitors every single day, and as a result it can be a powerful marketing tool, if used correctly. How is it that some videos receive thousands, even millions, of...
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3 Simple Steps To Your First Google+ Hangout
Google+ Hangout (a face-to-face video conferencing tool) can be used by businesses to connect with their customers. In this article we will be looking at how to set up a Google+ Hangout. We will cover...
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Why On-Site Blogs Make Sense For eCommerce Companies
Take a look at any of your favorite web-based stores. Odds are if you’re looking, you’ll find a company blog somewhere on the site. Since the rise in popularity of the blog over the past decade or so,...
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5 Steps To A Successful QR Code Campaign
QR code campaigns are all the buzz! Marketers are finding more and more ways to utilise these versatile matrix barcodes. Notable mentions range from Heinz Ketchup inviting consumers to promise to be...
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How To Make The Most Of Hashtags
Although the use of hashtags in social media started off as an informal way of grouping discussions, it has now become so popular among social media users, all marketers must be aware of its impact. A...
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How Can A Business Benefit From Infographics
When you type the word “infographics” into a search engine’s image section you will be presented with a wide range of infographics on a variety of topics. As a communication device, infographics can be...
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How Much Attention Do You Pay To Video Marketing?
It’s a daunting idea, this whole video marketing thing. It’s not something that businesses have particularly embraced. There are lots of reasons why, five of which include: Businesses have no idea what...
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5 Tips For More Effective Marketing
The first step to creating a successful business is filling a need or filling it better than competitors. But, how do you get the word out and who do you get the word to? It can be quite difficult to...
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To Tweet Or Not To Tweet, That Is The Question
Twitter has become a huge marketing tool for millions of businesses around the world. It is a quick and easy way to reach the masses, build relationships with the public and improve your reputation as...
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How Your Ecommerce Site Might Be Failing You
Internet entrepreneurship gives our generation a novel and unprecedented opportunity for self-employment. Ambitious businesspeople today can launch companies without needing to invest in inventory,...
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